On behalf of our Client, historical and first-class Bank all over Switzerland, we are currently looking for a Social Media and Community Specialist in order to strengthen its structure in Lugano.
The main activities and responsibilites will be linked to :
SOCIAL MEDIA MANAGEMENT
Manage all of the company's social media pages
Responsible for writing texts in DE, EN and IT for social media communication
Create interesting, creative and innovative social media content based on the marketing communication plan
Independent planning and setting up of social media ads campaigns (focus : paid media Facebook, Instagram, LinkedIn) optimization of existing campaigns according to strategy and key figures (focus : paid media Facebook, Instagram, LinkedIn) participation in customer events and live reporting on site
Responsible for the execution and further development of the social media content strategy
Planning and creating the social media editorial plan based on the marketing communication plan
Analysis & Reporting : Continuous monitoring of activities and discussions
Tracking of social media campaigns (organic and paid)
Agency handling : Write orders & briefings for our social media agency
Cooperation with partners and agencies
Communicate quickly and strategically with users and customers
Further development, interaction, user-generated content, influencer cooperation
Diploma in marketing, communication, social media or comparable specialist training with further training in the areas of social media or online marketing.
Further training in writing is an advantage
At least two years of active experience in social media management. Further experience in online marketing is an advantage.
Experience with Facebook, Instagram, LinkedIn, Twitter and YouTube
Languages : German mothertongue and English (fluent in spoken and written). Good knowledge of Italian and French is an advantage
Knowledge of the legal regulations to avoid copyright or data protection violations in the posts
Up-to-date with the latest trends and best practice in social media marketing
Very good communication skills, both oral and written, along with creative mindset, proactive and confident attitude
Team-oriented and flexible personality with a strong feeling for people, empathy and high social skills
We offer full-time initial 1 year-fixed term contract inside a prestigious work environment, along with very appealing social and salary conditions, as well as stimulating career path.
If in line with the requisites and interested to delve into this opportunity, we will be glad to receive your application including your up-to-date and detailed CV.