Our global brand team is growing and we are seeking a Senior International Marketing Manager to lead the development and implementation of global marketing activities for a new product within our nephrology portfolio.
Working within a cross-functional, global brand team, you will work collaboratively with other Vifor Pharma functions, the Vifor Pharma country organisations and our development partner to develop and execute the global marketing strategy.
Reporting directly to the Global Brand Team Lead, your tasks and responsibilities will include, but not be limited to, the following :
Lead and develop the global marketing strategy including budgeting and integration into global brand plan
Develop and lead the implementation of global disease state education and branded launch campaign (promotion material, internal and external communication plan, multichannel activities, international congresses)
Support and track the implementation of the global marketing plan in countries in close collaboration with the Vifor Pharma country organisations
Collaborate with our development partner on developing and executing key global marketing activities
Contribute and lead the marketing part of the cross-functional global brand team
Collect competitive information from affiliates, business partners and other sources
Facilitate knowledge exchange on marketing measures during workshops or country meetings
Analyse and extract key insights from market research and translates into materials / activities
Manage effectively external vendors and agencies
Ensure adherence and tracking of agreed global marketing budget
Ensure compliant review and approval of all commercial materials in accordance with Vifor SOPs and legal regulations
The successful candidate ideally holds a degree in a scientific field and preferably an MBA / MD in addition to the following knowledge and experience :
Minimum 8 years of experience in pharmaceutical industry, preferably bringing a minimum of 2 years of experience in a top-10’ pharmaceutical company
Experience from previous product manager position (at least at country level, preferably internationally)
Experience launching new, specialty medicines is preferred
Experience managing cross-functional project teams, communicating with internal and external stakeholders is preferred
Financial and budgeting skills and experience
Fluency in English, both in oral and in written communications
Excellent user of Office Programs (Word, Excel, PowerPoint)
You are a confident and entrepreneurial professional with excellent marketing skills. You work and champion ideas at international and local level, with the ability to apply judgement to identify variations for affiliate versus global.
You demonstrate intuition to recognise market changes and opportunities, anticipate future industry trends and opportunities while proactively developing plans to addresses these and communicate to senior management.
You demonstrate strong communication skills with the ability to efficiently and productively communicate orally and in writing.
You examine and understand issues from multiple perspectives and readily see inter-relationships and cause-and-effect relationships.
You have strong organisation and time management skills, serving as a role model for completing tasks and delivering on commitments in a timely manner.