Brand Manager Voltaren
GSK
Rotkreuz,Rotkreuz
vor 19 Tg.

Your Responsibilities : Job purpose

Job purpose

To deliver brand(s) sales, innovation sales, market share(s), brand contribution and profit, GrossMargin% and brand equity at least in line with plan

  • Working with the cross functional team & agency network; discover (generate local insights), disrupt (implement / adapt and if necessary, create resp.
  • localise assets) and deliver (execute brilliantly)

  • To manage and deploy A&P spend with maximum ROI throughout entire marketing mix and with strong focus on digital in particular
  • To be aware of category, brand and competitive landscape and performance and to lead response if
  • required : i) own the Brand Forecast in close collaboration with the Demand Planner to ensure supply "on time in full" and ii) drive the pipeline value and progress

  • Aids best practice sharing of plans and initiatives with the brand team in Germany and Austria, to
  • enable efficiencies in planning and asset creation across the DACH country cluster

  • To leverage and motivate the respective cross functional brand team
  • Key responsibilities

  • Full P&L responsibility to deliver brand performance at least on plan
  • Develop 3 year outlook and 1 year plans to deliver brand and equity growth plans appropriate to the brand's position on the prioritization matrix
  • Work with the global teams & full cross functional local teams to access, adapt and implement the appropriate assets in market on time and to maximum efficacy including project managing (New Product Innovation;
  • NPI) launches and activating communications

  • To work with Sales, Finance, Demand / Supply and Expert individuals (e.g. Medical) to ensure a seamless, end to end brand program is being implemented
  • To systematically review multiple data sources to track category, brand and competitor performances, proactively recommending course correction activities if required
  • Key point of contact for agencies for the respective brand(s)
  • To lead accurate and efficient budget deployment
  • To input and shape the volume and value forecast for the respective brand(s)
  • To share opportunities and best practice with Germany and Austria as part of the DACH country cluster
  • Basic qualifications :

  • 2-3 years experience in a similar role / or a junior role
  • Fluent in German and English
  • Bachelor or Master in Business Economics / Commercial Education
  • Preferred qualifications :

  • Media- experience (media plans)
  • Analytical
  • KPI-thinking person
  • Why GSK? :

    At GSK, our mission is to improve the quality of human life by enabling people to do more, feel better and live longer. Our three world-

    leading businesses research and deliver innovative medicines, vaccines and consumer healthcare products. We need a talented and motivated workforce to deliver against our strategy.

    To achieve this, we strive to attract the best people and to create an environment that empowers and inspires.

    Contact information :

    You may apply for this position online by selecting the Apply now button.

    Important notice to Employment businesses / Agencies

    GSK does not accept referrals from employment businesses and / or employment agencies in respect of the vacancies posted on this site.

    All employment businesses / agencies are required to contact GSK's commercial and general procurement / human resources department to obtain prior written authorization before referring any candidates to GSK.

    The obtaining of prior written authorization is a condition precedent to any agreement (verbal or written) between the employment business / agency and GSK.

    In the absence of such written authorization being obtained any actions undertaken by the employment business / agency shall be deemed to have been performed without the consent or contractual agreement of GSK.

    GSK shall therefore not be liable for any fees arising from such actions or any fees arising from any referrals by employment businesses / agencies in respect of the vacancies posted on this site.

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