BD is a leading global medical technology company that creates medical technology, devices and laboratory equipment for a variety of needs across the healthcare continuum.
At BD, we are looking for candidates who possess passion, innovative solutions and a commitment to our one mission of improving access to ground-
breaking medical and biotechnology services for people near and far, delivering state-of-the-art technology and cutting-edge research in the battle to fight and cure infectious diseases.
With a global reach that extends across 50 countries worldwide, our network of professionals collaborates on effective measures to deliver enhanced patient quality such as lower healthcare delivery costs, improved healthcare, and safety and expanded health care for all.
Join our company and see how you can become a part of one global mission to make a difference in human health. EMEA Product Manager Infusion Enterprise Solutions & Large Volume Pumps Job description : Support the implementation of the EMEA product portfolio strategies including pricing, positioning and product promotion.
In conjunction with the country marketing & product managers, develop market specific strategies and tactics to ensure that BD MMS Infusion is well positioned for success e.
g. providing clear direction on the relevant value and product positioning to drive category share gains. In the area of Healthcare IT (HIT) solutions for Intensive Care Units (ICU), oncology and operating theatres, interface with EMEA and Global Marketing Teams to share information and update with market data, product developments and market specific strategic and tactical plans Develop and maintain expert market knowledge in terms of quantitative data (e.
recommending suitable actions to maximise opportunities and minimise potential threats to the European Infusion Solutions business.
Support the Sales team with product information and contribute to product training initiatives as appropriate. Product life-
cycle management, to include all aspects of the product life-cycle include product recalls and field corrective actions. Development and implementation of new product launch campaigns, aligning with market specific strategies and coordinating launch activities with all relevant stakeholders.
Development and production of promotional material / marketing collateral and tools which will deliver key messages, positioning and reflect brand essence Develop and support market research activities (Voice of Customer) and Post Market Surveillance studies.
ensuring BD is well positioning to manage the technical requirements of tenders Develop and maintain a competitive intelligence database for your portfolio.
Identify, Evaluate and develop Key Opinion Leader (KOL) plan in conjunction with Clinical & Medical functions to ensure strategic alignment.
Conduct regular customer visits to develop awareness of the key market requirements / customer unmet needs. Required profile : 3 to 4 years experience in marketing required, including 2 years in IT marketing IT, HIT, Infusion device and European marketing experience preferred Bachelor's degree in Marketing, Business, Technical Discipline or related field required Significant experience within the healthcare IT and / or infusion delivery, including strong, proven marketing experience Diese Webseite benutzt Cookies, um den bestmöglichen Service zu bieten.