WELLA Styling Global Marketing Manager
Coty
Geneva, Switzerland
vor 6 Tg.

WELLA is a leading global hair care brand that helps millions of women around the world to transform the way they look, and through it, the way they live their lives.

WELLA business consists of Hair Colorants and Hair Styling that offer a range of brands to satisfy consumer needs in these two categories.

We are recruiting for a permanent position of Global Marketing Manager for WELLA Styling.

Key responsibilities of the WELLA Styling Marketing Manager are :

1. Define brand innovation pipeline sufficient to meet brand growth objectives in the region based on consumer understanding and competitive landscape

2. Create all marketing assets required to bring to life WELLA Styling brand program : from packaging and claims to digital assets and point of sales materials

3. Coordinate the work of creative and design agencies to deliver all commercial assets

4. Own brand plan and assets vis-à-vis the markets (fit-for-use inputs collection, regular connects and plans deployment) and the management

5. Conduct regular business analysis

6. Informally lead multi-functional team (R&D, finance, product supply, consumer research)

The ideal candidate

  • Master’s degree in Marketing or Business Management or Economics
  • 3-5 years of global / regional marketing experience (brand strategy, consumer insights, marketing campaign & advertising development, digital marketing proficiency)
  • Previous experience is beauty industry
  • Strong project management and analytical skills as well as excellent communication skills
  • Self-starter attitude
  • Open minded spirit, proactive approach with strong focus on results
  • Fluent English
  • Valid work permit
  • Only short-listed candidates will be contacted

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