Product Marketing Manager
ProtonMail
Geneva, Switzerland
vor 5 Tg.

Job description

A better internet is possible, one that empowers people to choose how their personal information is used. This might seem daunting, or even impossible, but at Proton, building this better internet is what we do every day.

Proton Mail was founded in 2014 by a group of scientists who met at the European Organization for Nuclear Research (CERN).

Our first product, Proton Mail , is now the world’s largest encrypted email service. Subsequent Proton products, such as Proton VPN , Proton Calendar , and Proton Drive , use end-to-end encryption that gives our users full control over how and with whom their data is shared.

Today, Proton is making privacy universally accessible to more than 50 million registered users, including journalists, some of the world’s largest organizations, and people in more than 180 countries.

Our diverse and dynamic team is made up of more than 400 members representing over 30 different nationalities. While we are based in Geneva, Switzerland, we have offices in Zurich, Prague, London, Vilnius, Skopje, Taipei, and many more employees working remotely around the world.

New York Times journalists, some of the world’s largest corporations, and millions of ordinary citizens use our products so they can choose who, if anyone, sees their information.

Join us at one of Europe’s fastest-growing companies to help us solve challenging problems and build new products that will reach hundreds of millions of people.

We want to create more than just one of the world’s most impactful tech companies, we want to create a new internet that serves the interests of all people.

We need you, your voice, your ideas, and your ambition to make it happen.

Purpose of the role

As a Product marketing manager, you will take ownership of the marketing strategy of one of our products. You'll work closely with our brand team to define target audiences and the product positioning and messaging, in collaboration with various Growth squads, you'll plan and execute acquisition, activation and retention activities across channels and markets, and in the product development process, you will act as an advocate for our users, distilling their requests and requirements, prioritizing issues for development, and implementing fixes.

  • Preferred locations are listed above but we are also open to strong applicants from other European countries*
  • What you will do

  • Define, test, validate, coordinate, and execute product strategy including doing market analysis & competitive mapping.
  • Take ownership of the product marketing and communications strategies. Educate both internal and external stakeholders on our product features and their benefits.
  • Define a product’s target audiences, messaging, positioning and source of differentiation.
  • Plan and execute growth, acquisition, and retention activities across channels and markets
  • Improve conversion rates across the board, including landing pages, upgrade pages, renewal pages, and any other touchpoint for our products
  • Analyze product usage and churn rates to drive product understanding, adoption, retention, loyalty, and win-back strategies
  • Act as the users' advocate and the voice of the market to the product team, synthesizing customer feedback into actionable insights to inform future product development.
  • Job requirements

  • Experience as a product marketing manager or product manager, with a track record of successful product marketing in a B2C SaaS environment.
  • Proven experience planning and executing successful global go-to-market strategies for new products and features, including industry, market, and customer analysis.
  • Ability to build integrated marketing strategies, choosing the right channels to bring products to market
  • Ability to understand technology used in SaaS and digital security products in order to grasp the challenges Proton products face and how this impacts the overall product positioning.
  • Demonstrated ability to work at different product levels, from high-level analysis, down to hands-on product feature or campaign design and execution.
  • Strong storytelling ability, with experience in building and scaling product value proposition globally to drive growth.
  • Strong project and program management, with the ability to thrive in a high-growth, fast-paced startup environment, setting objectives, and ruthlessly prioritizing activities based on impact.
  • Excellent communication, interpersonal, and leadership skills with strong command on written and spoken English.
  • Ability to make decisions based on data and user insights, strong customer empathy
  • Why you should join Proton

  • Be part of a movement - Proton is not just a product or service but a community-driven movement united by a shared vision of online freedom.
  • Our services are open source, audited, and supported by community contributions. We give back to our community by maintaining core encryption libraries and by supporting other organizations furthering the same goals as us.

  • Work with smart and dedicated people - Our team is diverse, collaborative, and tight-knit with people coming from all walks of life, including many of the world’s top academic institutions and organizations.
  • Join a strong brand - Our encrypted email service - Proton Mail - has grown to be a staple of online security and privacy.
  • Proton has been featured in multiple popular television and film productions, such as Mr. Robot, Knives Out, Sounds of Metal, and more.

  • Grow with us - We’re one of Europe’s fastest-growing companies, doubling in size every year. Our growth gives you limitless career and educational opportunities as well as the opportunity to work side-by-side with many world-leading experts in their fields.
  • Have your voice heard - We value your opinion and encourage you to speak up and share your ideas and thoughts. At Proton, no problem is someone else’s problem.
  • We collectively strive to do the right thing and be the undisputed best in the world at everything we do.

  • Benefits these vary by location and type of contract but expect support on your vacation, parental leave, refreshment if working from the office, learning and development opportunities, equity for shared success, flexible working hours and remote work, company events and team building activities.
  • Proton uses the Recruitee recruitment platform for a more effective hiring process and a better candidate experience. Your data will always be kept confidential and is not shared with any third parties.

    Keep in mind that you will receive emails from the email address careers protonmail.recruitee.com or other addresses on the protonmail.

    recruitee.com domain. Due to recent scams, please be careful with any suspicious emails pretending to be Proton team and forward them to abuse protonmail.

    com. Proton will never ask for payments from candidates.

    Proton does not accept unsolicited resumes from any sources other than directly from a candidate. Proton will not pay a fee for any placement resulting from the receipt of an unsolicited offer, even in a situation when the relevant candidate is employed by Proton.

    By applying to a role at Proton, you acknowledge that we will process and store your personal data for at least the duration of the hiring process and as necessary to enter a contractual relationship with you.

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