Support the Content and Channels functions in the Engagement Department by participating in developing and publishing content, working with our field communications colleagues (Regional Communications Managers), and managing our content assets as well as evaluating content engagement and metrics.
This will include social media content development, coordinating content production, managing projects and evaluating digital metrics.
Contributing to the strategies for increasing audience over multiple channels, helping to increase web traffic and engagement metrics aligned with broader marketing strategies.
Medair Global Support Office (GSO) provides operational guidance for country programmes, along with both technical and compassionate support for our relief workers.
Within our headquarters and affiliate offices, we are also responsible for promoting the work of Medair to the world, to raise and manage the funds needed to run our life-saving and sustaining programmes, and to recruit international and GSO staff.
The Branding and communication (Content) team focuses on raising awareness of Medair’s work and the humanitarian needs of the people we serve through digital platforms, media, advertisement and events.
It supports the Engagement department (EN) by increasing the levels of awareness and engagement of people who hear about Medair, providing dynamic and accessible platforms on-line and off-line for them to show their interest and to develop their connection with us.
Workplace & Conditions
Medair Global Support Office (GSO), Lausanne, Switzerland.
Swiss or eligible EU citizens, or those with a valid work permit for Switzerland, can apply.
Starting Date / Initial Contract Details
August 2021. Full time, open-ended contract.
Key Activity Areas
Content Process Coordination
Participate in editorial discussions and coordinate production of content across all channels.
Develop social media content in conjunction with field communications teams and working with our resource library.
Execute an editorial plan and identify key measurements for engagement.
Monitor content libraries and ensure good practices are followed for cataloguing content.
Manage process of developing communications projects.
Manage content guidelines and templates.
Social Media Coordination
Publish content to social media channels and monitor posting schedules; analyse web traffic and customer engagement metrics.
Prepare graphic content for social media channels and develop layouts for channels.
Ensure timely responses to queries and comments.
Optimization of content for SEO.
Identify growth opportunities using social media audience preferences, technologies and platforms ensuring maximum effectiveness.
Suggest new ways to increase visibility, attract prospective customers, like promotions and competitions.
Assist translation and proofreading of other communication materials.
Team Spiritual Life
Reflect the values of Medair with team members, local staff, beneficiaries, and external contacts.
Work and pray together in our Christian faith-based team settings. Fully contribute to the rich spiritual life of your team, including team devotions, prayers, and words of encouragement.
Encouraged to join and contribute to Medair’s international prayer network.
This job description covers the main tasks that are anticipated. Other tasks may be assigned as necessary.
Undergraduate degree in International Communication, Marketing or Digital Marketing or equivalent job experience.
Strong working knowledge of English and French (spoken and written with excellent spelling skills).
At least one-year work or volunteer experience in communications and / or social media.
Experience and understanding of multi-media communications strategies and best practices
Excellent knowledge of Facebook, Twitter, LinkedIn, Instagram and other social media platforms and analytics. Good knowledge of social media management, marketing and tracking tools (Google Analytics, Hootsuite etc.)
Social media platforms.
Ability to grasp future trends in digital technologies and act proactively.
Excellent multitasking, analytical, interpersonal and communication skills; commitment to working as a team in a multi-cultural environment.
Attention to detail, critical-thinker and problem-solver.
Ability to research and develop understanding of content strategies and engagement.
Ability to digest technical information and prepare messaging for varied audiences.
Ability to develop and monitor processes involving multiple stakeholders and critical deadlines; ability to identify project milestones and deliverables.